Designing Your Career with a Unique Selling Proposition (USP)
Have you ever wondered what makes you stand out, in your career and as an individual? What gives you unique value, both professionally and personally? Your USP isn’t about being the best at everything but mastering your chosen niche exceptionally well.
Think of your USP like picking a favorite coffee shop or restaurant—it’s about finding that perfect blend/sweet spot that truly speaks to you, not just the cheapest, tastiest or latest option.
Identify Your Unique Value
What sets you apart? Reflect on:
- What special quality makes you stand out?
- What do you wish to contribute to the world?
Sharing My Journey: It took me a while to see my business acumen and entrepreneurial spirit as the assets they are. As a software engineer, nobody really asks about these skills during interviews or exams. My parents ran a small family business, so I naturally learned entrepreneurial skills just...